Dr. Anne Guerry, Chief Strategy Officer and Lead Scientist for the Natural Capital Project, introduces the concepts of natural capital and ecosystem services.
Digital media library
Curated multimedia content showing the business case for a natural capital approach. Most content is under open licences and you are encouraged to download, remix and share your creations.
Natural Capital & Ecosystem Services: An Introduction to the Concepts
"Pitch For Nature" - Business & the value of nature
A video designed to explain how business can account for the value of nature and why this is important.
Atewa Forest - Living water from the mountain
The Atewa forest range in Ghana is steadily degrading. This is affecting water flows and water quality, while more than 1 million people rely on water supplied by the rivers in the forest range. IUCN NL and A Rocha Ghana aim to protect the Atewa forest for its crucial water provision function.
Becoming nature positive
Iterative and high-level steps for companies as they strive to become nature positive
Big question: What is nature worth?
The University of Minnesota's Institute on the Environment offers a three-minute look at what biodiversity loss is really costing
Bosco Verticale residential towers
Image of Bosco Verticale residential towers in the Porta Nuova district of Milan, Italy.
Business Model Catalogue for Urban NBS – an overview of eight models
The Business Models Catalogue for urban nature-based solutions presents eight different business models for urban NBS. These were identified based on 54 in-depth case studies of urban NBS, both in- and outside of Europe. These models explain which values propositions can drive urban NBS funding. Importantly, by combining different models, the funding capacity for urban NBS can be increased. Download it by clicking on the picture to the left.
EDP's natural capital story
EDP is a Portuguese electric utilities company that generates, transports, distributes and sells electricity. By taking a natural capital approach in the Sabor Valley, EDP identified solutions that were cheaper, created local jobs and reduced fire hazards.
European Business and Nature Summit: Training on natural capital
A one-hour We Value Nature training session lead by Katia Bonga, Associate, Redifining Value (WBCSD), and Nadine McCormick, Programme Officer, IUCN Business & Biodiversity Programme.
Photograph of a flooded building.
Grupo Argos' natural capital story
Grupo Argos is a Colombian conglomerate with large investments in the cement business. Grupo Argos used a Value Added Statement to better understand their relationship with natural capital and to inform decisions and risk assessments.
How can we change our food systems?
How much do we really pay for what we eat? While cheap and abundant food might be the norm, a low price tag actually comes with very heavy costs. A short video from IPES-Food
Introduction to Natural Capital Accounting
This video explains the concept of natural capital accounting.
Linking drivers of environmental change to natural capital and the economy
Linking drivers of environmental change to natural capital and the economy
Module 2 - Facilitator notes - Two hours
Facilitator notes for delivering We Value Nature Module 2 as a two hour training event.
Natural Capital - Stocks and flows
A natural capital stocks and flows infographic
Natural Capital Protocol Endorsement
Business leaders expressing their support for the Natural Capital Protocol.
Natural Capital Protocol Framework
The Protocol Framework infographic covers four stages, “Why”, “What”, “How”, and “What Next”. Protocol Stages are further broken down into nine Steps, which contain specific questions to be answered when carrying out a natural capital assessment.
Natural Capital, a short film series (Episodes 01-04)
This short film demonstrates how important it is to value your company’s relationship with nature. You’ll also see how some businesses are already leading the way.
Nature and the economy infographic
An infographic showing the relationship between nature and the economy and their impacts and dependencies on one another.
Our Planet: Our Business.
"The global business community can be a powerful force to drive action for nature - find out why we are confident that change is possible. Our Planet: Our Business, a new film for business inspired by the Netflix series Our Planet."
Participant Agenda - Module 1 - An Introduction to natural capital - One hour
An agenda for participants laying out the timings and topics of the one hour We Value Nature module 1 training.
Photograph of a green tree crown
A copyright-free photograph of of a green tree crown.
Photograph of city trees
A copyright-free photograph of city trees.
Photograph of leaves
A copyright-free photograph of leaves
Possible analysis of drivers of environmental change and their impact on credit quality
Infographic to show the review process of the drivers of environmental change, the state of natural capital assets in the relevant region and links to ecosystem service provision, leading to newly uncovered risk.
Risk game adapted for We Value Nature training
Risks and risks responses game designed for the We Value Nature training.
Risks & Opportunities for business - Slide deck (India focus)
Example risks & opportunities for business valuing nature.
Sector disruption driven by environmental change
An infographic showing how a single driver of environmental change can have material impacts on a number of different industries through many combinations of asset, service and production process.
Slide deck - Module 1: Introduction to natural capital - Full day
A PowerPoint slide deck for delivering We Value Nature Module 1 as a full day training event.
Slide deck - Module 1: Introduction to natural capital - One hour
A PowerPoint slide deck for delivering We Value Nature Module 1 as a one hour training event.
Slide deck - Module 1: Introduction to natural capital - Two hour
A PowerPoint slide deck for delivering We Value Nature Module 1 as a two hour training event.
Social, Environmental and Economic (SEE) Impact Valuation
A video on Impact Valuation, which is an approach that measures and values impact to understand whether society is better or worse off as a result of a company’s operations around the world.
Sonae Arauco's natural capital story
Sonae Arauco is one of the world’s leading suppliers of wood-based solutions, manufacturing raw, decorative and construction wood products. Influenced by external trends and strategic imperatives, Sonae Arauco made the decision to more to a circular natural capital model. Today, Sonae Arauco’s approach to circular natural capital has four pillars: sustainable forestry and sourcing responsibly, circularity, natural capital conservation and restoration, and innovation.
Speaking notes - Module 1: Introduction to natural capital - One hour
Speaking notes for delivering We Value Nature Module 1 as a one hour training event.
The effect of environmental change on natural capital and the economy
An infographic showing that disruption risk arises when environmental change affects nature's ability to provide goods and services on which the economy depends.
The model: Natural capital thinking for better decision making
An illustration of the value of a natural capital approach and the ways in which natural, social and economic systems interact, impact and depend upon one another.
The natural capital landscape
An infographic helping to visualise the natural capital landscape.
The Natural Capital Protocol Principles and Framework
The Protocol offers a standardised framework to identify, measure and value impacts and dependencies on natural capital.
The True Value of Food
This WBCSD video explores the value of food when social, human and natural capital is accounted for.
Warm-up exercise: fashion game
A warm up exercise for a training event. Participants map environmental impacts along the value chain of a luxury fashion company .
We Value Nature Uptake Pathway
A break down of the natural capital journey into smaller, more achievable steps. Read more about the natural capital journey.
We Value Nature Uptake Pathway Poster
A break down of the natural capital journey into smaller, more achievable steps. This poster is used in training events to help participants place themselves on the uptake pathway. Read more about the natural capital journey.
Webinar on natural capital
An introduction to natural capital, what it is and why it’s important for businesses.
What is a Natural Capital Approach
A short text summary of what a natural capital approach is and its main features.
What is natural capital and why is it so important?
Former IUCN Director General Julia Marton-Lefèvre explains why governments, companies, environmental organizations and each one of us must work together to value and invest in the planet's natural wealth.
What is natural capital?
Image summarising natural capital in terms of stocks, flows and value.
Workbook - Module 1: Introduction to natural capital - One hour
Participant workbook including useful resources and space for reflection and note-taking.